Marketing is More Than You Think

Marketing is More Than You Think

How would you define marketing? What things come to mind when you think of marketing? Take a minute to think about this…. Now is this what you had in mind? (Note: I originally published this in 2017 and this is an updated version) What is Marketing? The definition...
Why You Shouldn’t Worry About Competition

Why You Shouldn’t Worry About Competition

I don’t believe in competition. Years ago when doing marketing and social media plans I put a lot of emphasis on knowing what your competition is doing. While I still think that can be super helpful, I don’t believe the goal should be “how can I do it better?” I...
Why Blog?

Why Blog?

By: Jena Ehlers, Jennovative Marketing LLC This was originally published in 2017 and has been updated. Blogging is great for content marketing because it can help you position your business as an expert in your industry, and show off the personality of the business. 5...
3 Keys to Creating & Maintaining a Strong Brand

3 Keys to Creating & Maintaining a Strong Brand

Your brand consists of your name, logo, design, and most importantly your products/services unique qualities that stand out against the competition. How you present the message with your word choice and imagery is also a part of your brand. Here are some important...
Why I Specialize in Wellness Marketing

Why I Specialize in Wellness Marketing

I specialize in working with health and wellness-based businesses after struggling with my own health issues and finding healing through natural treatments. Here is a short summary of my chronic illness story and path to make a difference. Becoming Chronically Sick...